Dave is an experienced Digital Transformational professional who is highly skilled in Digital Marketing and Brand Management. He has over 20 years of experience executing marketing strategies across the consumer, enterprise, and small business segments. At Verizon, Dave pioneered the design, deployment, launch, and marketing of Verizon Visual 411, a digital, omnichannel, sophisticated software-based local search application deployed across TVs, mobile phones/apps (Android, iOS, etc.), desktop PCs, and Tablets (Patent: US 9,374,461 B2).
Dave has an extensive background in Digital Marketing. His expertise spans Digital Marketing, Branding, Search Engine Marketing, and Optimization, Pay-per-click Advertising, Business Keywords, Website Usability, Link Building, Website Copywriting, Email Marketing, Mobile Marketing, Social Media, Logos, Augmented Reality, Artificial Intelligence, and the Internet of Things.
Dave is a Certified Search Engine Marketer (SEM) and a graduate of Search Engine College. Dave is also a professor and teaches Search Engine Marketing and Digital Brand Management at Collin College in Frisco and Plano, TX. Dave holds an MBA with a concentration in Information Systems/Application Development from the University of Dallas, an MS in Aviation Safety from the University of Central Missouri, and a Bachelor’s Degree from the College of Charleston. He is a graduate of the Business Excellence Program from the Haas School of Business at the University of California, Berkeley.
Dave is a Product Owner and a Certified Scrum Master®. Dave has been a speaker at marketing conferences, The Frisco Chamber of Commerce, and The Plano Chamber of Commerce. He also assists businesses, start-ups, and non-profits on Branding, Digital Marketing, and Strategy.